Heartbeat of the Nation
Everyone knows that exercise can improve your health. Exercise is a key part of managing your weight and maintaining healthy hearts, lungs, and other bodily systems. But did you know that exercise can make you more productive? The latest research shows that a regular exercise routine can make you happier, smarter, and more energetic.
Heartbeat - at the centre of the country's health. This mobile App engine drives healthy competition across cities, regions and countries and brings the practical benefits of the newest technologies into everday life. We now have scientific and statistical evidence that exercise really does improve your health.
Heartbeat is already demonstrating how TV and the Internet can collaborate in a meaningful way to improve the health and well-being of the nation.
Is this the right approach? World Food Day
I'm not so sure; people are becoming immune to shock tactics and don't relate to the hollywood make-believe imagery these days. We must aim to create health by stealth and keep the technology transparent to the user.